We really like to care about the form of a product - the perfect composition of its curves, surfaces, edges. Finding it without neglecting any other of the forces pulling on a design, like ergonomics, manufacturing and materials, can be a worthwhile challenge. Because we absolutely believe a refined form will make a difference in the way a customer relates to your product.
Additive manufacturing, scripted modelling and parametric design have opened amazing new avenues for ideas and possibilities in the way we develop products. We have been part of the digital design revolution from the beginning, as showcased in several renowned museums and collections around the world - giving numerous products their iconic character and form.
Designing furniture and lighting gives us the opportunity to work on products on a very human scale, because we interact with them on a very personal level. Collaborating closely together with family owned businesses gave us insights into how good design can have the main impact in the continued success of a brand.
Speculating about the future of design means also thinking about the future of human society. Together with international research groups we created concepts and ideas that lead the way for more ecological products, smarter use of materials and production technologies. We create awareness for emerging trends and developments.